Get Started with Google Ads
About this course
Build a strong foundation in Google Ads and learn how search advertising drives business results. This course introduces Google Ads, campaign types, and account structure, then guides you through setting up campaigns, researching keywords, and organizing ad groups. By the end of the course, you’ll understand how search connects customers with businesses and confidently apply core concepts like keyword strategy, ad auctions, Quality Score, and performance metrics to launch effective Google Ads campaigns
67/100
CourseAsk score
- What the provider tells you
- 31/45
- Who stands behind it
- 20/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- understanding of Google Ads fundamentals
- ability to set up and manage advertising campaigns
- knowledge of keyword research techniques
- skills in organizing ad groups and campaigns
- familiarity with ad auctions and Quality Score
Course objectives
- build foundational skills in Google Ads
- learn to connect customers with businesses through search advertising
- apply core concepts of performance metrics in campaign implementation
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