25 Best Digital Marketing Courses Online
Choosing a digital marketing course online can be confusing, especially when many providers offer similar titles. This page brings together 25 courses from Coursera and edX, covering fundamentals through advanced topics such as strategy, analytics and the emerging role of generative AI. Prices range from $49.00 to $268.20, reflecting the variety of content depth, university partners and certification options.
The listings are ordered by our own ranking, starting with entry‑level programmes like “Foundations of Digital Marketing” (University of Maryland, College Park) and moving toward specialised options such as “Generative AI for Digital Marketing” (IBM) and the “Digital Marketing Analytics: Tools and Techniques” course (University of Maryland, College Park) on edX. Consider your current skill level, interest in emerging technologies and budget when deciding which course aligns best with your career goals.
- Courses compared
- 25
- Price range
- $49.00 – $199.00
- Providers
- Coursera, edX
- Last updated
- 18 Sep 2026
How these 25 courses were chosen
Every course below is a real, currently listed course from Coursera, edX, matched to "digital marketing" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.
The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.
There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $199.00, as listed by the provider when we last updated the page.
-
1
Advanced Digital Marketing
Offered by University of Maryland, College Park
Digital marketing is fast becoming the dominant tool in marketers’ toolboxes. While “out of home” marketing and mass communication continue to make-up a large part of a company’s marketing budget, the digital components...
$49.00listed price -
2
Generative AI for Digital Marketing
Offered by IBM
Build hands-on generative AI (GenAI) skills to future-proof your digital marketing career! This specialization from IBM is specifically designed to give marketing managers, content creators, freelance writers, bloggers,...
$49.00listed price -
3
Foundations of Digital Marketing
Offered by University of Maryland, College Park
Embark on a transformative journey with the Foundations of Digital Marketing Specialization, designed to equip you with the essential skills and knowledge needed to excel in the digital marketing landscape. This comprehe...
$49.00listed price -
4
Digital Marketing
Offered by University of Illinois Urbana-Champaign
Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital mar...
$79.00listed price -
5
Planning a Digital Marketing Strategy
Offered by Digital Marketing Institute
Welcome to the Digital Marketing Institute, the global standard in Digital Marketing certification. This Specialization explores the foundational areas of Digital Marketing Strategy required to become a skilled digital s...
$49.00listed price -
6
Digital Marketing Capstone
Offered by University of Illinois Urbana-Champaign
This four-week Capstone of the Digital Marketing Specialization is designed to help you apply the principles you have learned in the previous courses. This capstone course is designed to give you hands-on experience in e...
$79.00listed price -
7
Digital Marketing: Audience, Campaigns, and Metrics
Offered by University of Illinois Urbana-Champaign
In this Specialization, you’ll learn how to plan, execute, and measure digital marketing campaigns in a connected, data-driven world. You’ll treat marketing as strategic communication—choosing channels that match your au...
$49.00listed price -
8
Strategic Digital Marketing
Offered by University of Arizona
Strategic Digital Marketing helps learners build job-ready skills in digital marketing strategy, data-driven marketing, and campaign optimization. Across three courses, learners develop practical expertise in marketing a...
$49.00listed price -
9
Digital Marketing Foundations: Analyze & Apply Strategies
Offered by EDUCBA
Build a strong foundation in marketing while developing the knowledge to understand and apply modern digital marketing strategies. In this course, you will explore the evolution of marketing, core marketing concepts, mar...
$49.00listed price -
10
Advanced Digital Marketing: Engaging Through Multimedia
Offered by John Wiley & Sons
In today's digital landscape, the ability to craft engaging multimedia content is a key skill for any marketer. This course dives deep into advanced techniques that combine the power of blogs, images, video, and audio to...
$49.00listed price -
11
Hotel Digital Marketing and Social Media Strategy
Offered by STARWEAVER
Stand out in today’s fast-moving hospitality industry with the power of modern Hotel Marketing. This beginner-friendly hotel digital marketing course is designed to help learners build practical hotel marketing skills, d...
$49.00listed price -
12
Foundations of Digital Marketing and E-commerce
Offered by Google
This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketi...
$49.00listed price -
13
Introduction to Digital Marketing
Offered by IBM
According to Gartner, digital channels now represent nearly 80% of marketing budgets, creating high demand for skilled digital marketers and growth hackers. Whether you’re pursuing a marketing career or are a small busin...
$49.00listed price -
14
Email & Digital Marketing Strategy
Offered by EDUCBA
Master email marketing, digital marketing strategy, SEO, and guerrilla marketing to grow online visibility, engagement, and business results. Build job-ready skills to design, automate, optimize, and measure high-perform...
$49.00listed price -
15
Digital Marketing: SEO, PPC & Social Media
Offered by EDUCBA
Learn how to combine SEO, PPC, and social media marketing to build powerful digital campaigns that drive traffic, engagement, and measurable results. This course provides a complete introduction to digital marketing, hel...
$49.00listed price -
16
Capstone Project: Digital Marketing and Growth Hacking
Offered by IBM
Get ready to demonstrate your digital marketing and growth hacking skills in this hands-on, real-world style capstone project. In this capstone, you’ll apply your skills to design and execute a complete digital marketing...
$49.00listed price -
17
Learn Digital Marketing: Strategy, Tools & Analytics
Offered by EDUCBA
Master digital marketing by learning how to plan, execute, and optimize campaigns across multiple online channels using real-world strategies and tools. This course provides a comprehensive introduction to digital market...
$49.00listed price -
18
Strategic Digital Marketing Channels - SEO & SEM
Offered by Simplilearn
This comprehensive Digital Marketing specialization equips you with the skills needed to excel in entry-level roles across digital marketing, e-commerce, and SEO. Through four in-depth modules, you'll learn to attract an...
$49.00listed price -
19
Master AI for Digital Marketing & Content Creation
Offered by LearnKartS
Master the world’s most powerful AI assistant with ChatGPT Fundamentals & Prompt Engineering — a future-ready course that takes you from beginner to expert with clarity, confidence, and creativity. Start by understanding...
$49.00listed price -
20
Digital Marketing for Career Growth
Offered by EDUCBA
Build job-ready digital marketing, LinkedIn branding, and social media strategy skills for career and business growth. Learn how to grow your online presence, generate leads, create content, and apply proven marketing st...
$49.00listed price -
21
Digital Marketing, SEO & Copywriting
Offered by EDUCBA
Build in-demand digital marketing skills with content strategy, SEO, copywriting, email content, and viral marketing techniques. Learn how to create persuasive digital content that attracts audiences, ranks on search eng...
$49.00listed price -
22
Digital Marketing Analytics: Tools and Techniques.
Offered by The University of Maryland, College Park
Learn how to leverage leading tools and approaches to digital marketing data analysis. Dive into SEO and Paid search strategies, web analytics, online testing, machine learning and AI/Big Data applications to strengthen...
$199.00listed price -
23
Digital Marketing Strategy with Goldman Sachs 10,000 Women
Offered by Goldman Sachs
This elective course is an introduction to digital marketing, with a particular focus on social media campaigns. The course supplements the Goldman Sachs 10,000 Women course collection, designed for entrepreneurs ready t...
$49.00listed price -
24
Content Strategy, CMS & Digital Marketing Tools
Offered by EDUCBA
Master content marketing strategies, CMS tools, audience engagement techniques, and digital marketing technologies to create impactful content campaigns and improve marketing performance. Learn how businesses use structu...
$49.00listed price -
25
Intro to AI for Digital Marketing
Offered by Davidson College
Discover AI's role in marketing evolution, essential concepts, real-world applications, and effective strategies for leveraging AI in digital marketing.
$99.00listed price
Best Digital Marketing Courses Online compared
Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.
What the prices here tell you
The 25 priced courses on this page run from $49.00 to $199.00, with the middle of the range around $49.00 — a spread of $150.00. That is a wide gap for one subject. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.
Who is behind these courses
These courses come from Coursera and edX. The platforms differ in how they sell: some charge once per course, others expect a subscription, and the listed price is not always what you pay at checkout after a promotion. 7 of these are produced by a named university or institution, including University of Maryland, College Park, IBM and University of Illinois Urbana-Champaign — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.
Before you enrol
Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.