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10 Best Google Analytics 4 Courses on Coursera

We compared 10 Google Analytics 4 courses currently listed on Coursera, priced from $49.00 to $49.00. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
10
Price range
$49.00 – $49.00
Providers
Coursera
Last updated
18 Sep 2026
How these 10 courses were chosen

Every course below is a real, currently listed course from Coursera, matched to "google analytics 4" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $49.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera Certificate Grade B Lowest price here

    AI-Powered Marketing Analytics with Google Analytics 4 (GA4)

    Offered by Board Infinity

    This Specialization equips learners with the skills to measure, analyze, and optimize marketing performance using Google Analytics 4 (GA4) and AI-powered tools. You will learn to implement GA4 tracking with Google Tag Ma...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade B

    Advanced Google Analytics 4: Optimization and Attribution

    Offered by Board Infinity

    Learn how to optimize marketing performance using Google Analytics 4 (GA4), Google Ads, Looker Studio, and BigQuery in this advanced analytics course. This hands-on training helps marketers automate insights, analyse att...

    $49.00
    listed price
  3. 3
    Coursera MOOC / Non-credit Grade B

    Build Your Marketing Insights Google Analytics Foundations

    Offered by Board Infinity

    This comprehensive foundation course builds practical fluency in Google Analytics 4 (GA4) for modern marketers. It goes beyond interface navigation to develop structured thinking around event-based measurement, implement...

    $49.00
    listed price
  4. 4
    Coursera Certificate Grade B

    Web Analytics

    Offered by Edureka

    Web analytics is how modern teams measure, understand, and improve the performance of websites and digital products — and this Web Analytics Specialization teaches you the four tools that define the industry today. You l...

    $49.00
    listed price
  5. 5
    Coursera MOOC / Non-credit Grade B

    Google Tag Manager : Advanced Tracking & Analytics

    Offered by LearnKartS

    In the fast-paced world of digital marketing, every click, scroll, and action is a weapon — and data is your secret advantage. With this Google Tag Manager Course, you will be a pro at the science of accurate tracking an...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade C

    Digital Marketing Essentials

    Offered by Madecraft

    Digital marketing now drives how organizations attract, convert, and retain customers, and this Specialization gives you the complete toolkit to do that work end-to-end. Across three courses, you'll build a digital marke...

    $49.00
    listed price
  7. 7
    Coursera Certificate Grade C

    Track Key KPIs

    Offered by Coursera

    Track Key KPIs is an intermediate course designed for aspiring brand managers and marketers who need to translate data into a clear story of brand health. In today's data-driven landscape, success isn't just about big id...

    $49.00
    listed price
  8. 8
    Coursera Certificate Grade C

    Advanced Campaign & Channel Analytics

    Offered by Coursera

    Most marketers can read a dashboard. Far fewer can audit attribution models to find undervalued channels, build seasonal forecasts that inform budget decisions, analyze cohort retention curves, diagnose GA4 data gaps, or...

    $49.00
    listed price
  9. 9
    Coursera Certificate Grade C

    AI Traffic Analysis and Optimization

    Offered by Coursera

    By completing this course, you will be able to measure, analyze, and optimize AI-driven SEO performance using traffic data, attribution reports, and key performance indicators. AI Traffic Analysis and Optimization focuse...

    $49.00
    listed price
  10. 10
    Coursera MOOC / Non-credit Grade C

    Advanced Optimization & Experimental Design

    Offered by Coursera

    Move beyond reporting and learn how to optimize marketing performance using experimentation, forecasting, and advanced analytics workflows. In this course, you’ll design A/B tests, evaluate statistical significance, crea...

    $49.00
    listed price

Best Google Analytics 4 Courses on Coursera compared

# Course Provider Offered by Price
1 AI-Powered Marketing Analytics with Google Analytics 4 (GA4) Coursera Board Infinity $49.00 View →
2 Advanced Google Analytics 4: Optimization and Attribution Coursera Board Infinity $49.00 View →
3 Build Your Marketing Insights Google Analytics Foundations Coursera Board Infinity $49.00 View →
4 Web Analytics Coursera Edureka $49.00 View →
5 Google Tag Manager : Advanced Tracking & Analytics Coursera LearnKartS $49.00 View →
6 Digital Marketing Essentials Coursera Madecraft $49.00 View →
7 Track Key KPIs Coursera Coursera $49.00 View →
8 Advanced Campaign & Channel Analytics Coursera Coursera $49.00 View →
9 AI Traffic Analysis and Optimization Coursera Coursera $49.00 View →
10 Advanced Optimization & Experimental Design Coursera Coursera $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 10 priced courses on this page run from $49.00 to $49.00, with the middle of the range around $49.00 — a spread of $0.00. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

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