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25 Best SEO Courses Online

Search engine optimisation (SEO) remains a core skill for anyone looking to improve a website's visibility in search results. Whether you are a marketer, a small‑business owner, or a developer, a solid understanding of keyword research, on‑page tactics and analytics can help you attract more organic traffic. Online courses let you study at your own pace and often include practical projects that mirror real‑world optimisation work.

The page lists 25 SEO‑related courses from two providers – Udemy and Coursera – with prices ranging from $49.00 to $99.99 at the time of writing. The selection includes introductory modules such as the University of California, Davis “Search Engine Optimization (SEO)” course and more specialised options like “Generative AI for Digital Marketing”. Use the brief descriptions, provider reputation and price to decide which course matches your current skill level and learning goals.

Courses compared
25
Price range
$49.00 – $99.99
Providers
Udemy, Coursera
Last updated
18 Sep 2026
How these 25 courses were chosen

Every course below is a real, currently listed course from Udemy, Coursera, matched to this topic by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $99.99, as listed by the provider when we last updated the page.

  1. 1
    Udemy Certificate Grade A University-backed

    Part Time Advertiser: Google Ads Mastery

    Offered by Brigham Young University

    Brigham is a professor of digital advertising at Brigham Young University. Brigham lives, eats, and breathes digital advertising and has helped hundreds of students learn how to successfully run an online business. Curre...

    $99.99
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade A Lowest price here University-backed

    Search Engine Optimization (SEO)

    Offered by University of California, Davis

    This Specialization will teach you to optimize website content for the best possible search engine ranking. You'll learn the theory behind Google search and other search engine algorithms; you'll also build practical, re...

    $49.00
    listed price
  3. 3
    Coursera MOOC / Non-credit Grade A University-backed

    Generative AI for Digital Marketing

    Offered by IBM

    Build hands-on generative AI (GenAI) skills to future-proof your digital marketing career! This specialization from IBM is specifically designed to give marketing managers, content creators, freelance writers, bloggers,...

    $49.00
    listed price
  4. 4
    Coursera Certificate Grade A University-backed

    Digital Marketing

    Offered by University of Illinois Urbana-Champaign

    Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital mar...

    $79.00
    listed price
  5. 5
    Coursera Certificate Grade A University-backed

    Digital Channel Planning Strategy

    Offered by Digital Marketing Institute

    Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. T...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade A University-backed

    Digital Marketing Capstone

    Offered by University of Illinois Urbana-Champaign

    This four-week Capstone of the Digital Marketing Specialization is designed to help you apply the principles you have learned in the previous courses. This capstone course is designed to give you hands-on experience in e...

    $79.00
    listed price
  7. 7
    Coursera Certificate Grade A University-backed

    Digital Content Pro: Writing, Strategy & AI

    Offered by Coursera & University of California, Davis

    Content professionals today need more than strong writing skills. They need to understand strategy, analytics, AI tools, audience engagement, and content performance. In Digital Content Pro: Writing, Strategy & AI, you'l...

    $49.00
    listed price
  8. 8
    Coursera MOOC / Non-credit Grade A University-backed

    Frontend Web Development

    Offered by LearnKartS

    You have opened enough tutorials. Bookmarked enough courses. This time, you finish with a real website instead of another half-built project. Frontend Web Development covers the complete foundational stack across HTML, C...

    $49.00
    listed price
  9. 9
    Coursera Certificate Grade A University-backed

    Content Marketing

    Offered by University of California, Davis

    This Specialization equips learners with the strategic frameworks, tools, and decision-making skills needed to plan, create, optimize, and scale content in today’s digital landscape. Across four courses, learners progres...

    $49.00
    listed price
  10. 10
    Coursera MOOC / Non-credit Grade A University-backed

    Introduction to Business

    Offered by University of California, Irvine

    This specialization is intended for novice business professionals seeking to develop management, leadership, finance, and digital marketing skills with the ultimate goal of preparing learners to operate or participate in...

    $49.00
    listed price
  11. 11
    Coursera MOOC / Non-credit Grade B

    Honest SEO: Unveiling the Google Algorithm for Traffic

    Offered by Packt

    This course is based on Jason Hennessey's bestselling book, Honest SEO. This course offers a comprehensive guide to understanding and leveraging SEO, focusing on how Google's ranking algorithm impacts content visibility...

    $49.00
    listed price
  12. 12
    Coursera MOOC / Non-credit Grade B

    Building a Strong Business Foundation

    Offered by Packt

    Updated in May 2025. This course now features Coursera Coach! A smarter way to learn with interactive, real-time conversations that help you test your knowledge, challenge assumptions, and deepen your understanding as yo...

    $49.00
    listed price
  13. 13
    Coursera MOOC / Non-credit Grade B

    Generative AI for SEO: Be the #1 Answer in AI Search

    Offered by SkillsBooster Academy

    As generative AI transforms how people discover, consume, and interact with content, traditional SEO practices are no longer enough. Tools like ChatGPT, Gemini, Ahrefs, Sora, and OpenArt are reshaping how content ranks,...

    $49.00
    listed price
  14. 14
    Coursera Certificate Grade B

    Hotel Digital Marketing and Social Media Strategy

    Offered by STARWEAVER

    Stand out in today’s fast-moving hospitality industry with the power of modern Hotel Marketing. This beginner-friendly hotel digital marketing course is designed to help learners build practical hotel marketing skills, d...

    $49.00
    listed price
  15. 15
    Coursera MOOC / Non-credit Grade B

    Using AI & ChatGPT for Content: Strategy & SEO

    Offered by Skillshare

    Ready to take your content from idea to execution? In this hands-on course, your instructor LAMZ, will guide you how to transform your long-form content into short-form pieces, optimize for search, and build a streamline...

    $49.00
    listed price
  16. 16
    Coursera MOOC / Non-credit Grade B

    SEO Case Study: Analyze, Optimize & Grow

    Offered by EDUCBA

    Build a practical, business-focused approach to search engine optimization through a real-world case study of a European multinational company. You’ll begin by defining SEO fundamentals and examining how SEO complements...

    $49.00
    listed price
  17. 17
    Coursera Certificate Grade B

    Email & Digital Marketing Strategy

    Offered by EDUCBA

    Master email marketing, digital marketing strategy, SEO, and guerrilla marketing to grow online visibility, engagement, and business results. Build job-ready skills to design, automate, optimize, and measure high-perform...

    $49.00
    listed price
  18. 18
    Coursera MOOC / Non-credit Grade B

    Strategic Leadership in Hospitality

    Offered by STARWEAVER

    The Financial and Operational Leadership in Hospitality Specialization is designed for hospitality professionals and emerging leaders seeking to drive success in a competitive, guest-driven industry. This program blends...

    $49.00
    listed price
  19. 19
    Coursera Certificate Grade B

    AI Digital Marketing Mastery

    Offered by LearnKartS

    Ready to transform your digital marketing skills & unlock new growth opportunities with AI? Traditional marketing techniques are not effective anymore in today’s dynamic digital world. Instead, those who stay ahead of th...

    $49.00
    listed price
  20. 20
    Coursera MOOC / Non-credit Grade B

    Generative Engine Optimization (GEO)

    Offered by Edureka

    The Generative Engine Optimization (GEO) Specialization helps you master the skills needed to make AI-generated content visible, credible, and discoverable across generative search engines. As search continues to evolve...

    $49.00
    listed price
  21. 21
    Coursera Certificate Grade B

    Website Development Mastery

    Offered by LearnKartS

    Want to create pro-quality websites without coding? This specialization gives you a practical, beginner-friendly path to mastering the most widely used no-code website builders in the industry. You’ll learn by designing,...

    $49.00
    listed price
  22. 22
    Coursera Certificate Grade B

    Marketing Digital

    Offered by Universidad Austral

    Esta especialización, te permitirá comprender de un modo teórico-práctico las herramientas que son usadas hoy en día por las principales empresas del mundo, para planificar, implementar y monitorear sus estrategias de Ma...

    $49.00
    listed price
  23. 23
    Coursera MOOC / Non-credit Grade B

    Digital Marketing: SEO, PPC & Social Media

    Offered by EDUCBA

    Learn how to combine SEO, PPC, and social media marketing to build powerful digital campaigns that drive traffic, engagement, and measurable results. This course provides a complete introduction to digital marketing, hel...

    $49.00
    listed price
  24. 24
    Coursera Certificate Grade B

    Skills for a Modern Entrepreneur or Business Owner

    Offered by Packt

    Updated in May 2025. This course now features Coursera Coach A smarter way to learn with interactive, real-time conversations that help you test your knowledge, challenge assumptions, and deepen your understanding as you...

    $49.00
    listed price
  25. 25
    Coursera MOOC / Non-credit Grade B

    Capstone Project: Digital Marketing and Growth Hacking

    Offered by IBM

    Get ready to demonstrate your digital marketing and growth hacking skills in this hands-on, real-world style capstone project. In this capstone, you’ll apply your skills to design and execute a complete digital marketing...

    $49.00
    listed price

Best SEO Courses Online compared

# Course Provider Offered by Price
1 Part Time Advertiser: Google Ads Mastery Udemy Brigham Young University $99.99 View →
2 Search Engine Optimization (SEO) Coursera University of California, Davis $49.00 View →
3 Generative AI for Digital Marketing Coursera IBM $49.00 View →
4 Digital Marketing Coursera University of Illinois Urbana-Champaign $79.00 View →
5 Digital Channel Planning Strategy Coursera Digital Marketing Institute $49.00 View →
6 Digital Marketing Capstone Coursera University of Illinois Urbana-Champaign $79.00 View →
7 Digital Content Pro: Writing, Strategy & AI Coursera Coursera & University of California, Davis $49.00 View →
8 Frontend Web Development Coursera LearnKartS $49.00 View →
9 Content Marketing Coursera University of California, Davis $49.00 View →
10 Introduction to Business Coursera University of California, Irvine $49.00 View →
11 Honest SEO: Unveiling the Google Algorithm for Traffic Coursera Packt $49.00 View →
12 Building a Strong Business Foundation Coursera Packt $49.00 View →
13 Generative AI for SEO: Be the #1 Answer in AI Search Coursera SkillsBooster Academy $49.00 View →
14 Hotel Digital Marketing and Social Media Strategy Coursera STARWEAVER $49.00 View →
15 Using AI & ChatGPT for Content: Strategy & SEO Coursera Skillshare $49.00 View →
16 SEO Case Study: Analyze, Optimize & Grow Coursera EDUCBA $49.00 View →
17 Email & Digital Marketing Strategy Coursera EDUCBA $49.00 View →
18 Strategic Leadership in Hospitality Coursera STARWEAVER $49.00 View →
19 AI Digital Marketing Mastery Coursera LearnKartS $49.00 View →
20 Generative Engine Optimization (GEO) Coursera Edureka $49.00 View →
21 Website Development Mastery Coursera LearnKartS $49.00 View →
22 Marketing Digital Coursera Universidad Austral $49.00 View →
23 Digital Marketing: SEO, PPC & Social Media Coursera EDUCBA $49.00 View →
24 Skills for a Modern Entrepreneur or Business Owner Coursera Packt $49.00 View →
25 Capstone Project: Digital Marketing and Growth Hacking Coursera IBM $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 25 priced courses on this page run from $49.00 to $99.99, with the middle of the range around $49.00 — a spread of $50.99. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Udemy and Coursera. The platforms differ in how they sell: some charge once per course, others expect a subscription, and the listed price is not always what you pay at checkout after a promotion. 8 of these are produced by a named university or institution, including Brigham Young University, University of California, Davis and IBM — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

Frequently asked questions

How should I decide which SEO course is right for me?
Consider your current knowledge of SEO, the specific areas you want to develop and the price you are comfortable paying. Courses from Udemy tend to be fully self‑paced, while many Coursera options follow a weekly structure but still allow flexibility. Our ranking reflects our own ordering, so compare the brief descriptions and provider details to match your learning goals.
What topics are typically covered in the SEO courses on this page?
The courses generally include keyword research, on‑page optimisation, technical SEO fundamentals and analytics for measuring performance. Some programmes also explore content strategy, link building and the use of AI tools in digital marketing. The exact mix varies by provider and course level.
Are the courses self‑paced or do they follow a fixed schedule?
Udemy courses are usually self‑paced, allowing you to start and finish whenever you like. Most Coursera courses operate on a weekly timetable but often let you complete weekly tasks at your own speed within a broader deadline. Check the individual course page for the exact format.
Do I receive a certificate upon completion, and is it recognised?
Both Udemy and Coursera provide a certificate of completion for most of their courses. Coursera certificates are issued in partnership with the offering university and may be listed on professional profiles. Recognition depends on the employer or industry, so consider how you plan to use the credential.

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