Technical SEO for Beginners: Keyword Research & Optimisation
About this course
Technical SEO for Beginners - A Straight-Talking Guide to Driving Traffic to Your Website Using Google SEO Keyword Research & Content Optimisation.If you're looking to rank highly on Google and drive more traffic to your website, helping you to improve your online visibility, this technical SEO for beginners course is for you. You can expect a comprehensive guide to getting started, including understanding more about what SEO is, how to conduct keyword research, which SEO tools to use, how to optimise content and metadata, how to monitor SEO performance, and so much more. This course is straight-talking, extremely practical, and you don't need to know any SEO fundamentals!I've been helping big-name brands deliver successful SEO campaigns since 2019. By starting my career at an award-winning SEO agency, and working more recently for one of the UK's fastest-growing lifestyle groups, I've been able to work with a range of different clients - both domestic and international - in a range of different industries. These include retail, automotive, e-commerce, finance, and nutrition, to name just a few. As someone who didn't even know what SEO meant a couple of years ago, I want to show you the SEO basics so that you can thrive online without spending thousands!I know SEO and digital marketing can be intimidating, but I'm here to lay out my beginner SEO strategies. This course gives you step-by-step instructions, and before you know it, you'll be driving more targeted traffic to your website. I'm so excited to teach you about technical SEO for beginners and to share my passion with you! After taking this course, you will:Start driving targeted traffic to your website by ranking highly on GoogleRank more highly for keywords you want your website to targetGive yourself a better chance of selling more products and services o
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What you'll learn
- understand the fundamentals of SEO
- conduct effective keyword research
- optimize content and metadata
- monitor SEO performance
Course objectives
- help you rank higher on Google
- drive targeted traffic to your website
- improve online visibility and sales opportunities
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