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Marketing Analytics: Strategy and Decision-Making
edX MOOC / Non-credit 0

Marketing Analytics: Strategy and Decision-Making

About this course

Enhance your digital marketing efforts by learning to harness data analytics and manage long-term, profitable customer relationships.

C

66/100

CourseAsk score

What the provider tells you
23/45
Who stands behind it
35/35
How complete the listing is
8/20

Scores how much the provider publishes and who stands behind it — not how well it is taught.

What you'll learn

  • understanding data analytics in marketing
  • managing customer relationships effectively
  • making strategic marketing decisions based on data

Course objectives

  • enhance digital marketing efforts through analytics
  • develop skills to analyze customer data
  • learn to implement data-driven marketing strategies
Digital Marketing #data analytics #marketing strategy #data visualization #digital marketing #consumer behavior #customer relationship management #marketing metrics #analytics tools #data-driven decisions #campaign performance
Free

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