Facebook Ads For Business - Real Results Bootcamp

About this course

Given the amount of demographic and interest data Facebook has on its billion+ users, it provides a very targetable audience for all sizes of business. This courses teaches business owners how to use Facebook advertising to reach the audiences that are right for them. Our 17 part video series takes through all the stages of creating successful Facebook advertising, from finding the right target audience, to creating the ad itself, to testing, tracking and scaling so that you only pay for advertising you know works. We also provide PDF handouts and worksheets to help you through the processes of researching creating the ideal audience list for your business. The mechanics of creating Facebook ads can be learned relatively quickly - depending on your familiarity with Facebook, the internet and computing in general. Finding what kinds of ads work for your audience is a matter of trial and error, and testing variations. The key to this course is learning how to do that process inexpensively so that you are not spending 'real' money until you have something you know is going to produce predicatable and repeatable results.

Course objectives

• teach the mechanics of Facebook advertising
• demonstrate a cost-effective approach to testing ads
• help learners achieve predictable results in their advertising efforts