Skip to content
CourseAsk.
品牌战略:里斯定位课
Udemy Certificate 0

品牌战略:里斯定位课

About this course

引入国外原版大师课程,学习原汁原味的 里斯“定位”理论;汇聚 3 位大咖导师,完成从理论到实操的三步跃升;大师思想结合中国案例,用可操作的具体步骤让理论落地。本门课程将帮助你掌握如何通过定位理论提升品牌竞争力,避免常见陷阱,并利用视觉锤和口号等工具增强品牌影响力,为品牌在市场中的成功定位提供全面的策略和方法。张云波国家工信部AIGC导师 8年互联网经历10年互联网从业经历;前飞鱼入职培训讲师;线下自主教学讲师;国家工信部AIGC导师

D

43/100

CourseAsk score

What the provider tells you
23/45
Who stands behind it
8/35
How complete the listing is
12/20

Scores how much the provider publishes and who stands behind it — not how well it is taught.

What you'll learn

  • understanding the fundamentals of positioning theory
  • strategies for improving brand competitiveness
  • practical application of visual tools and slogans
  • methods for avoiding common branding mistakes

Course objectives

  • to master the principles of brand positioning
  • to enhance the impact of branding strategies in competitive markets
Digital Marketing #marketing strategy #branding #case studies #visual branding #positioning theory #slogans #brand competitiveness #Al Ries #branding pitfalls #practical branding
$189.99

Price shown by Udemy — confirm on their site.

Enroll on Udemy

You'll be redirected to Udemy to complete enrollment.

  • Listed & compared by CourseAsk
  • English · 0