Coursera
MOOC / Non-credit
0
Using Surveys To Improve Your Customer Service
About this course
Learn how to create effective customer surveys to aid your customer service, how to technically put together a feedback form, and what kinds of questions can be most effective at getting you true insight about the experience of your customers. Also, about how to structure customer research initiatives so that your customer research methods match your business goals, and are ultimately effective.
C
67/100
CourseAsk score
- What the provider tells you
- 31/45
- Who stands behind it
- 20/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- how to create effective customer surveys
- technical setup of feedback forms
- structuring customer research initiatives
- aligning research methods with business goals
- designing effective survey questions
Course objectives
- improve customer service through effective surveys
- gain better insights about customer experiences
- ensure research aligns with business objectives
Operations Management
#data collection
#customer service
#customer insights
#business goals
#survey design
#question types
#customer surveys
#feedback forms
#research initiatives
$49.00
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