The Harder Side of Science Communication
About this course
In this course, you will explore how to develop and implement evidence-based methods for science communication. We’ll discuss major theories of human learning, cognitive phenomena like bias and motivated reasoning that can undermine even the best activities, and the science behind why mis/disinformation spreads so quickly. We’ll end with motivational interviewing and a discussion of how to use learning engineering to design educational activities.
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What you'll learn
- understand major theories of human learning
- recognize cognitive biases in communication
- analyze the spread of misinformation
- apply motivational interviewing techniques
- design educational activities using learning engineering
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