Strategic Selling and Account Management
About this course
This Specialization prepares you to succeed in today’s complex, fast-evolving sales and account management environments. Across three courses, you will learn how to navigate digital-first sales cycles, engage diverse stakeholders, and build trust through consultative techniques grounded in real buyer behavior. You will practice mapping account dynamics, identifying opportunities for cross-sell and upsell, managing sentiment shifts, and leading virtual or hybrid client engagements with confidence. As you progress, you will strengthen your ability to align solutions with executive-level business strategy, quantify measurable outcomes, and demonstrate value using ROI models, business cases, and impact dashboards. The final course expands your capability to drive long-term loyalty and innovation through advocacy programs, co-creation workshops, and scalable pilot design. Designed for early-career professionals, career switchers, and global teams across India, the U.S., and multicultural markets, this Specialization blends practical frameworks with hands-on activities. All content is developed by the LearnQuest Instructor Network, ensuring relevance to real-world commercial environments.
75/100
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- What the provider tells you
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- Who stands behind it
- 20/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- Navigating digital-first sales cycles
- Engaging diverse stakeholders
- Building trust through consultative techniques
- Mapping account dynamics
- Identifying opportunities for cross-sell and upsell
- Managing sentiment shifts
- Leading virtual or hybrid client engagements
- Aligning solutions with executive-level business strategy
- Quantifying measurable outcomes using ROI models
- Driving long-term loyalty through advocacy programs
Course objectives
- Strengthen ability to demonstrate value using business cases and impact dashboards
- Expand capabilities in scalable pilot design and co-creation workshops
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