Social Selling: Leveraging Social Media for Sales Success
About this course
This Specialization equips sales professionals, entrepreneurs, and growth-focused professionals with the skills needed to succeed in a digital-first sales environment. Across three courses, learners move from foundational social selling principles to advanced engagement, conversion, and automation strategies, learning how to build trust, personalize outreach, and convert social interactions into qualified opportunities across platforms such as LinkedIn, Instagram, Facebook, and emerging channels. The program emphasizes culturally responsive selling for U.S., India, and Spanish-speaking markets, blending proven sales science with practical workflows, analytics, and AI-assisted techniques that can be applied immediately in B2B and B2C contexts.
75/100
CourseAsk score
- What the provider tells you
- 39/45
- Who stands behind it
- 20/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- understanding the fundamentals of social selling
- developing personalized outreach strategies
- applying analytics to improve sales performance
- leveraging AI tools for engagement and conversion
- mastering trust-building techniques across social platforms
Course objectives
- equip learners with social selling skills for B2B and B2C contexts
- enhance engagement strategies in digital sales
- promote culturally responsive selling practices
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