edX MOOC / Non-credit 0

Product Management Fundamentals

Name: Product Management Fundamentals
Availability: InStock

Institute of Product Leadership (IPL)

About this course

This e-learning course by the Institute of Product Leadership is a foundational course that demystifies the role. Starting from the very basics of “What is a product?”, the course curriculum introduces students to the productizing process and the skills and frameworks such as Market Analysis, Strategic Planning, Product Planning, Go to Market and Sales Enablement required to design, launch, and nurture a product. Students will also be introduced to the role and career path of a Product Manager and the business, technology, and customer contexts a person needs to master to become a good Product Manager.

74/100

CourseAsk score

What the provider tells you: 31/45
Who stands behind it: 35/35
How complete the listing is: 8/20

Scores how much the provider publishes and who stands behind it — not how well it is taught.

What you'll learn

understanding the productizing process
conducting market analysis
strategic planning for product launches
navigating the role and responsibilities of a Product Manager

Course objectives

to familiarize students with the foundations of product management
to introduce key frameworks and skills required in the field

Project Management #strategic planning #go-to-market strategy #market analysis #career development #product management #product planning #sales enablement

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