Marketing con Redes Sociales
About this course
Este Programa Especializado proporciona una introducción holística al marketing en medios sociales. Aprenderás a desarrollar, gestionar y optimizar interesantes campañas en medios sociales, y evaluarás las fuerzas y debilidades de plataformas populares de medios sociales, incluyendo Facebook, Twitter, LinkedIn, Google Plus, e Instagram, en el contexto de aplicaciones específicas de casos de estudio. En el Proyecto Final elaborarás una estrategia anual de marketing de medios sociales para una compañía de tecnología de centros de datos.
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- Who stands behind it
- 20/35
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- 16/20
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What you'll learn
- Understand social media marketing principles
- Develop effective social media campaigns
- Analyze various social media platforms
- Create a comprehensive marketing strategy
Course objectives
- Provide a holistic introduction to social media marketing
- Equip students with skills to manage social media campaigns
- Evaluate social media platforms for strategic applications
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