Marketing Cloud Advanced Cross Channel Accredited Exam Prep
About this course
Credential OverviewThe Marketing Cloud Advanced Cross-Channel Accredited Professional credential signals proven ability to map requirements to Marketing Cloud features, advise on best practices, and implement cross-channel solutions that deliver business outcomes.Who Should Take ItThis exam targets Salesforce Partners using Partner Learning Camp and the Partner Community who work on planning, building, or governing multi-channel programs.Expected Experience & Skills (about 12+ months)Candidates should be comfortable with:Multi-channel journey use cases, key terminology, and data movement across studios.Implementation building blocks for MobileConnect (SMS), MobilePush, Distributed Marketing, and Social Studio.Social Studio roles and workflows; differences between engaging, publishing, and analyzing; supported networks and depth of engagement; dashboarding for leadership and campaign reporting.Distributed Marketing licensing and patterns for cross-channel messaging.Journey Builder data hygiene and orchestration strategy, including triggers and trigger varieties.Marketing Cloud Einstein: what each component does, where it fits, and how to configure it with required dependencies.How to Use This GuideThis guide outlines the target audience, suggested training and documentation, and every objective on the exam to help you plan your preparation. Combine day-to-day project work with partner training and self-study for best results.Exam SnapshotQuestions: 40 (multiple-choice / multiple-select)Duration: 60 minutesMinimum score: 67%Version: Align
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What you'll learn
- Understand multi-channel journey use cases and key terminology
- Implement solutions with MobileConnect, Social Studio, and Distributed Marketing
- Develop data hygiene and orchestration strategies in Marketing Cloud
- Utilize Marketing Cloud Einstein components effectively
Course objectives
- Prepare for the Marketing Cloud Advanced Cross-Channel Accredited Exam
- Map requirements to Marketing Cloud features
- Advise on best practices in multi-channel marketing
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