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Marketing Basics for Begginers
Udemy MOOC / Non-credit 0

Marketing Basics for Begginers

About this course

Welcome to "Marketing Basics: From Zero to Hero!" – your comprehensive guide to mastering the fundamentals of marketing. Whether you're a budding entrepreneur, a marketing novice, or looking to refresh your skills, this course offers a detailed journey through the essential concepts and strategies that drive successful marketing campaigns.What You'll Learn:Introduction to Marketing: Understand the core principles, evolution, and key terminology of marketing.Understanding Your Audience: Learn how to conduct market research, identify target demographics, and create detailed customer personas.Digital Marketing Fundamentals: Explore the essentials of digital marketing, including social media marketing, email marketing, and website optimization.Branding and Positioning: Discover the importance of branding, how to craft a compelling brand identity, and effective brand positioning strategies.Content Marketing: Develop and implement content marketing strategies that engage your audience, from blog posts to videos and infographics.Search Engine Optimization (SEO): Gain insights into on-page and off-page SEO techniques, keyword research, and analysis to boost your website's visibility.Search Engine Marketing (SEM): Learn the basics of SEM, including setting up and optimizing Google Ads campaigns for maximum impact.Marketing Analytics: Understand how to measure and analyze key marketing metrics and KPIs to make data-driven decisions.Course Features:Engaging Lessons: Each module is designed to be engaging and easy to follow, with practical examples and clear explanations.Interactive Activities: Hands-on activities and real-world scenarios to reinforce learning and prov

B

69/100

CourseAsk score

What the provider tells you
45/45
Who stands behind it
8/35
How complete the listing is
16/20

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What you'll learn

  • core principles of marketing
  • conducting market research
  • creating customer personas
  • digital marketing fundamentals
  • branding strategies
  • content marketing implementation
  • SEO techniques
  • SEM basics
  • marketing analytics

Course objectives

  • to teach the core concepts of marketing
  • to enable students to identify and analyze target demographics
  • to develop skills in digital marketing and SEO
  • to provide practical knowledge of marketing analytics
Digital Marketing #digital marketing #content marketing #seo #market analysis #marketing metrics #branding #audience research #sem #marketing basics #customer personas
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