Udemy
Certificate
0
一週取得Google Analytics (GA)證照
About this course
--- 數位行銷人員分析網站必學!一次掌握Google Analytics觀念+證照考取 --- Google Analytics (GA)是企業必裝的免費網站分析工具。在數位時代中,網站就像我們的店鋪,而GA就好比店面監視器,能夠告訴我們誰拜訪了店面、商品擺放的位置好壞、消費者最後買了什麼商品...等多項資訊。善用這套工具,能夠提供我們商業洞見、優化網站的動線環節及使用者體驗。懂得如何閱讀GA分析報表,也成為數位行銷人員或任何網站經營者必備的一項技能。此課程適合無經驗或初入門行銷領域的朋友,不只教你考取證照,更帶你入門GA觀念、認識GA各大報表。課程以一周時間為目標,規劃了考取GA證照的學習路徑、整合學習資源及130+考古題庫整理。此外會以PPT圖像化的方式來介紹GA重要觀念,希望能幫助任何想學習GA的朋友,快速認識GA、建立網站分析世界觀,考取第一張數位行銷證照。
D
51/100
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- What the provider tells you
- 31/45
- Who stands behind it
- 8/35
- How complete the listing is
- 12/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- understand the core concepts of Google Analytics
- navigate and interpret various Google Analytics reports
- prepare for the Google Analytics certification exam
Course objectives
- guide students through the learning path towards Google Analytics certification
- integrate various learning resources related to Google Analytics
- facilitate a practical understanding of website analysis
Digital Marketing
#data interpretation
#digital marketing
#reporting tools
#user experience
#marketing skills
#google analytics
#traffic analysis
#website analysis
#study resources
#analytics certification
$59.99
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