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Ethical Social Media
Coursera MOOC / Non-credit 0

Ethical Social Media

About this course

Social media connects us across space and time, allowing us to find like-minded communities and participate creatively in public life as never before. We may often use social media without thinking much about the possible consequences. But there is a shadow side associated with social media use, which takes the form of hate speech, increased surveillance, lack of anonymity and questionable use of our data. What do we need to know to use social media spaces effectively, in a way that is safe and productive for all? This course will guide you into a deeper exploration of online identity, social media communities and their users. You will examine the ways that social media is being used by public institutions such as government to build participation and conversation with audiences. You will encounter the most common ethical debates in social media. You will also have the opportunity to build your practical skills by developing your professional social media profile, defining your audience, building your social media influence and understanding how to interpret data analytics to "listen" and communicate well.

A

83/100

CourseAsk score

What the provider tells you
32/45
Who stands behind it
35/35
How complete the listing is
16/20

Scores how much the provider publishes and who stands behind it — not how well it is taught.

What you'll learn

  • understanding of online identity
  • ability to create a professional social media profile
  • skills in audience definition
  • insight into social media influence
  • capability to interpret data analytics for communication
Social Media Marketing #data analytics #community engagement #content creation #audience targeting #social media #privacy concerns #online identity #ethical dilemmas #hate speech #digital influence
$49.00

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