Creative Innovation: Build Your Innovation with GenAI
About this course
This Specialization guides learners through the process of turning customer insights into innovative products, services, and business ideas with the support of Generative AI. Learners define a target user, identify unmet needs through User Journey Mapping, and generate innovative solutions using creativity methods. By the end of the specialization, learners will have developed the foundations of an innovation project and gained practical skills to innovate with GenAI in professional and entrepreneurial contexts.
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What you'll learn
- Generate innovative solutions based on customer insights
- Define a target user and identify their unmet needs
- Use creativity methods to develop innovative products and services
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