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Best Practices for Marketing with Facebook Messenger
Coursera MOOC / Non-credit 0

Best Practices for Marketing with Facebook Messenger

About this course

By the end of this project, you will have a better understanding of how you can utilize Facebook Messenger as a strategic tool in your marketing efforts. Facebook Messenger is a free instant messaging platform for content sharing which includes photos, messages, event details, and even group chats. Upon completing this course, you will be able to create your own Facebook Business Page with Messenger and you will have a solid understanding of the various ways the Messenger platform can be used to help increase sales and develop deeper relationships with prospective customers/clients. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

C

63/100

CourseAsk score

What the provider tells you
39/45
Who stands behind it
8/35
How complete the listing is
16/20

Scores how much the provider publishes and who stands behind it — not how well it is taught.

What you'll learn

  • understand the features of Facebook Messenger for marketing
  • create a Facebook Business Page
  • utilize Messenger for customer engagement
  • develop strategies to increase sales using Messenger

Course objectives

  • to teach best practices for using Facebook Messenger in marketing efforts
  • to help learners create and manage their own Facebook Business Page with Messenger
Digital Marketing #customer engagement #social media strategy #relationship building #facebook marketing #content sharing #business page creation #instant messaging #messenger marketing #sales increase #digital communications
$9.99

Price shown by Coursera — confirm on their site.

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