Apply Design Thinking to Jumpstart Entrepreneurship Journey

About this course

This course will deep dive into the Design Thinking Concept and Process to help aspiring social entrepreneurs jumpstart their entrepreneurship journey. Each phase of the Design Thinking Process will be thoroughly discussed such that the students can apply the concept and execute the process themselves. Towards the end of the course, in the Course Exercise section (Project Time), the students will be able to apply what they have learned from the lectures within the course through a guided project wherein they need to fill-out an "Innovation Guide" template provided. After completing this Innovation Guide, the students will have a clear idea already about the product or service offering or solution that they will work on for their target customers or users that is addressing a particular problem. The completed Innovation Guide will be a helpful reference as well for the students as they start their own social venture.The following course contents will be available to the students: IntroductionIntroductionWhy do we need Social Innovation?Design Thinking ProcessDesign Thinking OverviewPhase 1: Listen and ObservePhase 2: Identify the Problem (Customer Persona)Phase 2: Identify the Problem (How Might We Statements)Phase 3: Generate Ideas and SelectPhase 4: Build a SamplePhase 5: Test the SampleCourse ExerciseProject Time (with a downloadable "Innovation Guide" Template)What’s Next?

Course objectives

• help aspiring social entrepreneurs understand Design Thinking
• guide students through the design process
• enable students to create a practical plan for their venture