An Introduction to Games Marketing
About this course
An Introduction to Games Marketing is an expertly designed course aimed at students and independent game designers who want to understand how to market their game. This course is designed specifically for games by industry professionals. You should take this course if you want to gain a better understanding of what marketing activities you should do and how to do them. Our course includes a pack of 5 resources including, a social media handbook, a media briefing template, an example coverage report, an example social content calendar and a press list template for you to use for your games. This course should take 2-3 hours to complete and is structured in a series of lectures followed by a quizzes. You should take this course if you need help starting your games marketing, you have a game in development or you want to gain a greater understanding of the impact and value of marketing in the games industry. This course is perfect for you if you are:Midway through your games developmentAre about to attend a tradeshow such as PAX, Indiecade, Fantastic Arcade, GDC, TGS or othersAre about to send out press releases to the mediaReady to set up your social channels to start advertising your gameIf you are studying game development
56/100
CourseAsk score
- What the provider tells you
- 32/45
- Who stands behind it
- 8/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- understanding of marketing strategies specific to games
- ability to create a social media marketing plan
- knowledge of press release preparation
- skills in developing a media briefing and content calendar
Price shown by Udemy — confirm on their site.
Enroll on UdemyYou'll be redirected to Udemy to complete enrollment.
- Listed & compared by CourseAsk
- English · 0
Compared on these lists
Where this course ranks against the alternatives.
Coursera