AI-Powered Content Marketing and Strategy
About this course
This specialization will teach you how to build and manage marketing campaigns using generative AI and multichannel strategies. Through hands-on courses, you’ll explore how to create compelling social media content, apply AI tools to streamline ideation and production, and execute campaigns across platforms like Instagram, TikTok, and email. You’ll gain practical experience with Adobe tools and walk away with a portfolio showcasing their ability to design, publish, and analyze content that drives engagement. No prior experience required.
67/100
CourseAsk score
- What the provider tells you
- 31/45
- Who stands behind it
- 20/35
- How complete the listing is
- 16/20
Scores how much the provider publishes and who stands behind it — not how well it is taught.
What you'll learn
- create engaging social media content
- utilize AI tools for content production
- execute multichannel marketing campaigns
- analyze content performance
Course objectives
- build marketing campaigns using AI
- gain practical experience with Adobe tools
- develop a portfolio showcasing content creation skills
Price shown by Coursera — confirm on their site.
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