6 Best Strategic Marketing Courses on Coursera
We compared 6 Strategic Marketing courses currently listed on Coursera, priced from $49.00 to $79.00. 2 come from a named university or institution, including Kennesaw State University and Siemens & University of Colorado Boulder. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.
- Courses compared
- 6
- Price range
- $49.00 – $79.00
- Providers
- Coursera
- Last updated
- 18 Sep 2026
How these 6 courses were chosen
Every course below is a real, currently listed course from Coursera, matched to "strategic marketing" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.
The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.
There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $79.00, as listed by the provider when we last updated the page.
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1
Creating a Differential Competitive Advantage -Jagdish Sheth
Offered by Kennesaw State University
This is a master class in gaining a competitive marketing advantage. Professor Jagdish Sheth, 2020 Padma Bhushan Award winner for Literature and Education, guides you through proven strategies and practical steps for imp...
$79.00listed price -
2
Competitive Advantage and Market Positioning Strategies
Offered by Sage Publications
Develop the strategic marketing skills needed to create competitive advantage and position products effectively in dynamic markets. This course explores how organizations identify target audiences, strengthen market posi...
$49.00listed price -
3
Transformative Leadership in the Circular Economy
Offered by Siemens & University of Colorado Boulder
The Transformative Leadership in the Circular Economy specialization empowers learners to lead sustainability efforts by combining foundational knowledge of circular economy principles with strategic marketing and person...
$49.00listed price -
4
Achieving Excellence in Fundraising
Offered by John Wiley & Sons
This specialization delves into the essential skills and strategies of fundraising across various sectors. In the first course, learners will explore the ethical foundations of fundraising, covering legal aspects, crisis...
$49.00listed price -
5
Set Smart Campaign Goals
Offered by Coursera
Ready to transform your email campaigns from tactical activities to strategic powerhouses? This Short Course was created to help marketing professionals accomplish measurable campaign success through strategic goal-setti...
$49.00listed price -
6
The "Who" of the Marketing Strategy:Segmentation & Targeting
Offered by IE Business School
In this course, you will dive into the strategic marketing world. Learn to understand the market, meet consumer needs, craft and execute a clear marketing strategy, and drive profitability. Equip yourself with the skills...
$49.00listed price
Best Strategic Marketing Courses on Coursera compared
| # | Course | Provider | Offered by | Price | |
|---|---|---|---|---|---|
| 1 | Creating a Differential Competitive Advantage -Jagdish Sheth | Coursera | Kennesaw State University | $79.00 | View → |
| 2 | Competitive Advantage and Market Positioning Strategies | Coursera | Sage Publications | $49.00 | View → |
| 3 | Transformative Leadership in the Circular Economy | Coursera | Siemens & University of Colorado Boulder | $49.00 | View → |
| 4 | Achieving Excellence in Fundraising | Coursera | John Wiley & Sons | $49.00 | View → |
| 5 | Set Smart Campaign Goals | Coursera | Coursera | $49.00 | View → |
| 6 | The "Who" of the Marketing Strategy:Segmentation & Targeting | Coursera | IE Business School | $49.00 | View → |
Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.
What the prices here tell you
The 6 priced courses on this page run from $49.00 to $79.00, with the middle of the range around $49.00 — a spread of $30.00. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.
Who is behind these courses
These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick. 2 of these are produced by a named university or institution, including Kennesaw State University and Siemens & University of Colorado Boulder — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.
Before you enrol
Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.