Skip to content
CourseAsk.

20 Best Social Media Marketing MOOC / Non-credit Programs Online

Choosing a social media marketing MOOC can feel overwhelming, especially with many providers offering similar titles. This page presents a curated list of twenty non‑credit programmes from Coursera, Udemy and edX, each priced between $39.99 and $99.99. The courses cover a range of topics, from strategic planning and ethical considerations to platform‑specific tactics for Instagram, TikTok, Reels and Shorts, as well as emerging tools such as AI.

The ordering reflects CourseAsk’s own ranking based on factors like content breadth and learner feedback, not an absolute claim of superiority. Whether you are a freelancer looking to attract clients, a marketer seeking to sharpen campaign skills, or a creator wanting to leverage visual platforms, the options here give you a clear view of what each provider emphasises, the price point and the specific social media focus you can expect.

Courses compared
20
Price range
$39.99 – $287.96
Providers
Coursera, Udemy, edX
Last updated
18 Sep 2026
How these 20 courses were chosen

Every course below is a real, currently listed course from Coursera, Udemy, edX, matched to "Social Media Marketing" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $39.99 to $287.96, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Grade B

    Tactics, Ethics, and Future Trends in Social Media Marketing

    Offered by Sage Publications

    This course focuses on the tactical and ethical execution of social media marketing, emphasizing practical strategies that drive measurable outcomes. Learners explore influencer marketing, content creation, and brand adv...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade B

    Social Media Marketing & Productivity Strategies

    Offered by EDUCBA

    Master social media marketing strategies, productivity techniques, and digital workflow tools to improve marketing efficiency and audience engagement. Learn how businesses use social media platforms and productivity tool...

    $49.00
    listed price
  3. 3
    Coursera MOOC / Non-credit Grade B

    Social Media Marketing

    Offered by SkillUp

    With over 6 billion people using social media globally (Statista), social media is a critical driver of brand visibility, engagement, and growth. Whether you're an aspiring social media manager, marketer, entrepreneur, o...

    $49.00
    listed price
  4. 4
    Coursera MOOC / Non-credit Grade B

    The Sage Handbook of Social Media Marketing

    Offered by Sage Publications

    This Specialization guides learners through the core domains of social media marketing. The first course introduces foundational concepts such as B2C strategies, cross-cultural influences, consumer culture in social netw...

    $49.00
    listed price
  5. 5
    Coursera MOOC / Non-credit Grade B

    Social Media Marketing: Leverage Instagram For Illustrators

    Offered by Skillshare

    By the end of this course, you will be able to strategically curate your Instagram content, categorize and schedule posts with intention, build an engaged creative community, and reach new audiences beyond vanity metrics...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade B

    Content & Social Media Marketing

    Offered by EDUCBA

    Build job-ready skills in digital marketing, social media strategy, content marketing, and CMS tools. Learn how to grow brand visibility, engage audiences, and manage social media campaigns with confidence. This Speciali...

    $49.00
    listed price
  7. 7
    Udemy MOOC / Non-credit Grade B Lowest price here

    Social Media Marketing : Tiktok, Reels & Shorts

    I’ll be honest, short form content almost broke me.When I first jumped into TikTok, Reels, and YouTube Shorts, I thought it would be simple: post quick clips, go viral, grow fast. But that’s not what happened. My early v...

    $39.99
    listed price
  8. 8
    Udemy MOOC / Non-credit Grade B

    Social Media Marketing Blueprints for Online Course Creators

    This course contains the use of artificial intelligence.Unlock the power of social media marketing and AI-driven content creation to design, launch, and scale profitable online courses. Social Media Marketing with AI Con...

    $99.99
    listed price
  9. 9
    edX MOOC / Non-credit Grade C

    Supercharge your Social Media Marketing with AI

    Offered by Aptly

    Learn how to supercharge your social media marketing with AI tools you can use right away. You’ll generate content ideas, captions, visuals, and hashtags faster while keeping your brand voice intact. Use AI to uncover au...

    $49.99
    listed price
  10. 10
    edX MOOC / Non-credit Grade C

    Social Media Marketing Foundations

    Offered by Aptly

    Gain a clear understanding of how social media fits into the digital landscape and how to use it to reach real business goals. Learn platform strengths, audience targeting, SMART goal-setting, and the marketing funnel fr...

    $79.99
    listed price
  11. 11
    Coursera MOOC / Non-credit Grade C

    Branding & Social Media Marketing for Creatives

    Offered by Skillshare

    This Specialization is intended for artists, makers, designers, and creative entrepreneurs seeking to build a memorable brand and market their work through engaging digital content. Through three courses taught by Beth D...

    $49.00
    listed price
  12. 12
    edX MOOC / Non-credit Grade C

    Mastering Prompting Skills for Social Media Marketing

    Offered by Aptly

    Learn how to use generative AI more effectively for social media marketing through better prompting. In this short course, you’ll explore practical prompting techniques to generate content ideas, write captions, create v...

    $49.99
    listed price
  13. 13
    edX MOOC / Non-credit Grade C

    Content Creation and Engagement for Social Media Marketing

    Offered by Aptly

    Master the essentials of creating compelling social media content and driving meaningful engagement. Learn copywriting, storytelling, and visual creation with AI tools. Explore strategies for community building, social l...

    $79.99
    listed price
  14. 14
    edX MOOC / Non-credit Grade D

    Getting Started with Social Media Marketing

    Offered by Aptly

    This course is designed to introduce you to the fundamentals of social media marketing. You'll explore various platforms and strategies to effectively engage audiences and enhance brand presence online. As you progress,...

    $287.96
    listed price
  15. 15
    Coursera MOOC / Non-credit Grade A University-backed

    Fandom, Social Media, and Authenticity in the Digital Age

    Offered by University of Colorado Boulder

    "Fandom, Social Media, and Authenticity in the Digital Age" focuses your attention on the interconnected dynamics of identity, representation, interpretation, and self-reflection. It asks the question: how, where, and wi...

    $49.00
    listed price
  16. 16
    Coursera MOOC / Non-credit Grade A University-backed

    Your World and What Shapes It

    Offered by University of Colorado Boulder

    Thriving organizations strive for equity at all levels. Dynamic global DEI initiatives strengthen connectivity within individual teams and foster cross-cultural collaboration and mutual understanding while encouraging th...

    $99.00
    listed price
  17. 17
    Coursera MOOC / Non-credit Grade A University-backed

    Analytics & Optimization Workshop (LinkedIn Focus)

    Offered by University of California, Davis

    In this workshop-style course, you’ll learn how to use AI tools to analyze social media performance and turn raw metrics into clear optimization actions, with LinkedIn as your primary platform. You’ll start by collecting...

    $49.00
    listed price
  18. 18
    Coursera MOOC / Non-credit Grade A University-backed

    AI-Powered Content Creation for Social Media Success

    Offered by University of California, Davis

    In this Specialization, you’ll learn how to use generative AI to plan campaigns, create on-brand social content, and improve performance across channels, without losing authenticity or trust. You’ll start by learning whe...

    $49.00
    listed price
  19. 19
    Coursera MOOC / Non-credit Grade A University-backed

    Social Media as a Marketing Tool in Business Communication

    Offered by University of Colorado Boulder

    This Specialization focuses on using social media as a marketing tool in business communication and development. Learners will be oriented to the social media environment and encouraged to consider the role of these plat...

    $49.00
    listed price
  20. 20
    Coursera MOOC / Non-credit Grade A University-backed

    ART of the MOOC: Activism and Social Movements

    Offered by Creative Time & Duke University

    This course is for activists, artists, and thinkers who wish to better understand and participate in social change. We will focus on the prolific and exciting overlap between socially engaged art and cultural practices g...

    $49.00
    listed price

Best Social Media Marketing MOOC / Non-credit Programs Online compared

# Course Provider Offered by Price
1 Tactics, Ethics, and Future Trends in Social Media Marketing Coursera Sage Publications $49.00 View →
2 Social Media Marketing & Productivity Strategies Coursera EDUCBA $49.00 View →
3 Social Media Marketing Coursera SkillUp $49.00 View →
4 The Sage Handbook of Social Media Marketing Coursera Sage Publications $49.00 View →
5 Social Media Marketing: Leverage Instagram For Illustrators Coursera Skillshare $49.00 View →
6 Content & Social Media Marketing Coursera EDUCBA $49.00 View →
7 Social Media Marketing : Tiktok, Reels & Shorts Udemy $39.99 View →
8 Social Media Marketing Blueprints for Online Course Creators Udemy $99.99 View →
9 Supercharge your Social Media Marketing with AI edX Aptly $49.99 View →
10 Social Media Marketing Foundations edX Aptly $79.99 View →
11 Branding & Social Media Marketing for Creatives Coursera Skillshare $49.00 View →
12 Mastering Prompting Skills for Social Media Marketing edX Aptly $49.99 View →
13 Content Creation and Engagement for Social Media Marketing edX Aptly $79.99 View →
14 Getting Started with Social Media Marketing edX Aptly $287.96 View →
15 Fandom, Social Media, and Authenticity in the Digital Age Coursera University of Colorado Boulder $49.00 View →
16 Your World and What Shapes It Coursera University of Colorado Boulder $99.00 View →
17 Analytics & Optimization Workshop (LinkedIn Focus) Coursera University of California, Davis $49.00 View →
18 AI-Powered Content Creation for Social Media Success Coursera University of California, Davis $49.00 View →
19 Social Media as a Marketing Tool in Business Communication Coursera University of Colorado Boulder $49.00 View →
20 ART of the MOOC: Activism and Social Movements Coursera Creative Time & Duke University $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 20 priced courses on this page run from $39.99 to $287.96, with the middle of the range around $49.00 — a spread of $247.97. That is a wide gap for one subject. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera, Udemy and edX. The platforms differ in how they sell: some charge once per course, others expect a subscription, and the listed price is not always what you pay at checkout after a promotion. 3 of these are produced by a named university or institution, including University of Colorado Boulder, University of California, Davis and Creative Time & Duke University — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

Frequently asked questions

What topics are covered across the courses on this page?
The programmes collectively address strategic planning, ethics, productivity, platform‑specific tactics for Instagram, TikTok, Reels and Shorts, content creation, and the use of AI tools. Some also include broader marketing fundamentals and specialised modules for illustrators or online course creators.
Who would benefit most from these social media marketing MOOCs?
The courses suit a range of learners, including marketing professionals, freelancers, small‑business owners, visual artists and anyone looking to update their social media skill set. Beginners may prefer the foundational courses, while more experienced practitioners might choose the specialised or AI‑focused options.
How do the courses differ between providers?
Coursera offers a series of $49 courses with a focus on strategic and ethical aspects, as well as platform‑specific content. Udemy provides two options, a lower‑priced $39.99 course centred on TikTok and Shorts and a higher‑priced $99.99 course aimed at online course creators. edX contributes two courses, one at $49.99 covering AI applications and another at $79.99 that delivers a broader foundation in social media marketing.
Are the listed prices fixed or subject to change?
The prices shown are the providers' listed rates at the time of writing. They may vary over time due to promotions, discounts or updates from the platforms.

Keep looking