20 Best Marketing MOOC / Non-credit Programs Online
We compared 20 Marketing courses currently listed on Coursera, priced from $49.00 to $95.00. 14 come from a named university or institution, including Emory University, Macquarie University and University of Colorado Boulder. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.
- Courses compared
- 20
- Price range
- $49.00 – $95.00
- Providers
- Coursera
- Last updated
- 18 Sep 2026
How these 20 courses were chosen
Every course below is a real, currently listed course from Coursera, matched to "Marketing" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.
The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.
There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $95.00, as listed by the provider when we last updated the page.
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1
Marketing Channel Incentives
Offered by Emory University
This specialization is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship and business development....
$49.00listed price -
2
Marketing analytics: Know your customers
Offered by Macquarie University
Are your customers at the centre of your organisation’s strategy? An understanding of marketing analytics, the core component of this course, is crucial to serving your customers well. Through structured learning activit...
$69.00listed price -
3
Social Media as a Marketing Tool in Business Communication
Offered by University of Colorado Boulder
This Specialization focuses on using social media as a marketing tool in business communication and development. Learners will be oriented to the social media environment and encouraged to consider the role of these plat...
$49.00listed price -
4
Generative AI for Digital Marketing
Offered by IBM
Build hands-on generative AI (GenAI) skills to future-proof your digital marketing career! This specialization from IBM is specifically designed to give marketing managers, content creators, freelance writers, bloggers,...
$49.00listed price -
5
Supervised Learning and Its Applications in Marketing
Offered by O.P. Jindal Global University
Welcome to the Supervised Learning and Its Applications in Marketing course! Supervised learning is the process of making an algorithm to learn to map an input to a particular output. Supervised learning algorithms can h...
$49.00listed price -
6
Intro to International Marketing
Offered by Yonsei University
About this Course This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then explain how companies can g...
$59.00listed price -
7
Introduction to Decision Science for Marketing
Offered by O.P. Jindal Global University
What if you could use customer data to make smarter marketing decisions, predict customer behaviour, and create more valuable customer relationships? Introduction to Decision Science for Marketing helps you move beyond o...
$49.00listed price -
8
Practical Neuromarketing Research
Offered by Johns Hopkins University
The course "Practical Neuromarketing Research" offers a deep dive into the intersection of behavioral science and neuromarketing, equipping you with the tools and knowledge to influence consumer decisions effectively. Yo...
$49.00listed price -
9
Storytelling in Branding and Content Marketing
Offered by IE University
Storytelling in Branding and Content Marketing is an IE University course for professionals who want to learn how to produce memorable content through quality storytelling. Students will go through a learning process tha...
$49.00listed price -
10
Foundations of Marketing Practice for Non-Majors
Offered by University of North Texas
This course is an introductory survey of marketing terminology, concepts and practices from an applied perspective. Emphasis is on the activities performed by marketing managers to address real world marketing problems....
$49.00listed price -
11
Advanced Content Marketing Strategies and Tactics
Offered by University of California, Davis
This course is designed to advance your content marketing skills by combining strategic thinking with practical execution. You’ll learn how to create content that drives measurable business impact, resonates with your au...
$49.00listed price -
12
Marketing Strategy: Consumer Insight to Positioning
Offered by University of Illinois Urbana-Champaign
In this Specialization, you’ll learn how to turn consumer insight into a clear marketing strategy and competitive positioning. You’ll start by learning how marketing creates value and how buyer behavior informs decisions...
$49.00listed price -
13
Data-Driven Digital Marketing & Analytics
Offered by University of Illinois Urbana-Champaign
In this Specialization, you’ll learn how to use data, technology, and analytics to make stronger digital marketing decisions—from understanding modern marketing systems to running analyses that guide strategy. You’ll beg...
$49.00listed price -
14
Advanced Content Creation and Marketing Design in Canva
Offered by Board Infinity
Modern marketing demands more than attractive visuals, it requires scalable systems, data-informed creativity, and fast execution across platforms. Advanced Content Creation and Marketing Design in Canva equips you to de...
$49.00listed price -
15
Digital Marketing Capstone
Offered by University of Illinois Urbana-Champaign
This four-week Capstone of the Digital Marketing Specialization is designed to help you apply the principles you have learned in the previous courses. This capstone course is designed to give you hands-on experience in e...
$79.00listed price -
16
Survey analysis to Gain Marketing Insights
Offered by Emory University
How do consumers see your brand relative to your competitors? How should a new product be positioned when it’s launched? Which customer segments are most interested in our current offerings? For these questions and many...
$79.00listed price -
17
International Entertainment and Sports Marketing
Offered by Yonsei University
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been f...
$79.00listed price -
18
Viral Marketing and How to Craft Contagious Content
Offered by University of Pennsylvania
Ever wondered why some things become popular, and other don't? Why some products become hits while others flop? Why some ideas take off while others languish? What are the key ideas behind viral marketing? This course ex...
$95.00listed price -
19
International Marketing & Cross Industry Growth Capstone Project
Offered by Yonsei University
This course will act as the culmination of the Specialization: International Marketing & Cross Industry Growth. The aim is to help you apply what you have learned during the 16 weeks of the 5 courses and conduct an "acti...
$79.00listed price -
20
Sports Marketing
Offered by Northwestern University
Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build st...
$49.00listed price
Best Marketing MOOC / Non-credit Programs Online compared
Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.
What the prices here tell you
The 20 priced courses on this page run from $49.00 to $95.00, with the middle of the range around $49.00 — a spread of $46.00. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.
Who is behind these courses
These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick. 14 of these are produced by a named university or institution, including Emory University, Macquarie University and University of Colorado Boulder — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.
Before you enrol
Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.