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12 Best Marketing Mix Courses on Coursera

We compared 12 Marketing Mix courses currently listed on Coursera, priced from $29.00 to $79.00. 3 come from a named university or institution, including University of California, Davis, University of Illinois Urbana-Champaign and Yonsei University. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
12
Price range
$29.00 – $79.00
Providers
Coursera
Last updated
18 Sep 2026
How these 12 courses were chosen

Every course below is a real, currently listed course from Coursera, matched to "marketing mix" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $29.00 to $79.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Grade B

    Marketing Mix Implementation

    Offered by IE Business School

    In this Specialization we will delve into the marketing mix and the skill-set needed to implement successful marketing strategies. Join us and explore the four key concepts of the marketing mix model, also known as the 4...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade A University-backed

    Quantitative Research

    Offered by University of California, Davis

    In this course, you will obtain some insights about marketing to help determine whether there is an opportunity that actually exists in the marketplace and whether it is valuable and actionable for your organization or c...

    $49.00
    listed price
  3. 3
    Coursera MOOC / Non-credit Grade A University-backed

    Marketing Strategy: Consumer Insight to Positioning

    Offered by University of Illinois Urbana-Champaign

    In this Specialization, you’ll learn how to turn consumer insight into a clear marketing strategy and competitive positioning. You’ll start by learning how marketing creates value and how buyer behavior informs decisions...

    $49.00
    listed price
  4. 4
    Coursera MOOC / Non-credit Grade A University-backed

    International Marketing & Cross Industry Growth Capstone Project

    Offered by Yonsei University

    This course will act as the culmination of the Specialization: International Marketing & Cross Industry Growth. The aim is to help you apply what you have learned during the 16 weeks of the 5 courses and conduct an "acti...

    $79.00
    listed price
  5. 5
    Coursera MOOC / Non-credit Grade B

    Digital Marketing Foundations: Analyze & Apply Strategies

    Offered by EDUCBA

    Build a strong foundation in marketing while developing the knowledge to understand and apply modern digital marketing strategies. In this course, you will explore the evolution of marketing, core marketing concepts, mar...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade B Lowest price here

    Marketing Verde

    Offered by Universidad de los Andes

    Al finalizar este curso serás capaz de diseñar y ejecutar campañas para productos, servicios o iniciativas relacionadas con algún tema ambiental, así como también de crear propuestas de valor para cualquier producto o se...

    $29.00
    listed price
  7. 7
    Coursera MOOC / Non-credit Grade B

    The Marketing Plan

    Offered by IE Business School

    Create your own Marketing Plan for your own product or service idea. In this course you will learn how to produce arguably the most important marketing tool for any business. Rather than simply learning the stages of The...

    $79.00
    listed price
  8. 8
    Coursera MOOC / Non-credit Grade B

    Marketing Strategy Capstone Project

    Offered by IE Business School

    The Capstone Project will require you to take the knowledge you’ve acquired throughout this specialization and put it into practice. Each week is divided into the different components of the Marketing Strategy: Market An...

    $79.00
    listed price
  9. 9
    Coursera MOOC / Non-credit Grade B

    Brand Management and Marketing Strategy

    Offered by EDUCBA

    Build powerful brands with practical skills in brand management, digital branding, brand equity, and marketing strategy. Learn how to position brands, influence customer perception, and create long-term business value in...

    $49.00
    listed price
  10. 10
    Coursera MOOC / Non-credit Grade B

    Product Management, Visión y Estrategia

    Offered by Universidad de Palermo

    ¿Te cuesta lograr que tu producto se destaque en un mercado competitivo? Este curso te da las herramientas para diseñar su estrategia, desde la visión inicial hasta el precio final. A lo largo de cuatro módulos vas a apr...

    $49.00
    listed price
  11. 11
    Coursera MOOC / Non-credit Grade B

    Foundations of Sports Marketing

    Offered by Real Madrid Graduate School Universidad Europea

    This course establishes a strong foundation in the sports marketing industry, beginning with key definitions, its broad scope, and the emotional resonance that sets it apart. Learners will examine how sports marketing di...

    $49.00
    listed price
  12. 12
    Coursera MOOC / Non-credit Grade C

    Marketing Fundamentals and Strategy Case Studies

    Offered by EDUCBA

    This Specialization provides a complete foundation in marketing theory, strategy, and execution with a unique focus on real-world case studies. Learners will explore marketing fundamentals, strategic design, brand manage...

    $49.00
    listed price

Best Marketing Mix Courses on Coursera compared

# Course Provider Offered by Price
1 Marketing Mix Implementation Coursera IE Business School $49.00 View →
2 Quantitative Research Coursera University of California, Davis $49.00 View →
3 Marketing Strategy: Consumer Insight to Positioning Coursera University of Illinois Urbana-Champaign $49.00 View →
4 International Marketing & Cross Industry Growth Capstone Project Coursera Yonsei University $79.00 View →
5 Digital Marketing Foundations: Analyze & Apply Strategies Coursera EDUCBA $49.00 View →
6 Marketing Verde Coursera Universidad de los Andes $29.00 View →
7 The Marketing Plan Coursera IE Business School $79.00 View →
8 Marketing Strategy Capstone Project Coursera IE Business School $79.00 View →
9 Brand Management and Marketing Strategy Coursera EDUCBA $49.00 View →
10 Product Management, Visión y Estrategia Coursera Universidad de Palermo $49.00 View →
11 Foundations of Sports Marketing Coursera Real Madrid Graduate School Universidad Europea $49.00 View →
12 Marketing Fundamentals and Strategy Case Studies Coursera EDUCBA $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 12 priced courses on this page run from $29.00 to $79.00, with the middle of the range around $49.00 — a spread of $50.00. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick. 3 of these are produced by a named university or institution, including University of California, Davis, University of Illinois Urbana-Champaign and Yonsei University — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

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