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9 Best Customer Journey Mapping Courses on Coursera

We compared 9 Customer Journey Mapping courses currently listed on Coursera, priced from $9.99 to $49.00. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
9
Price range
$9.99 – $49.00
Providers
Coursera
Last updated
18 Sep 2026
How these 9 courses were chosen

Every course below is a real, currently listed course from Coursera, matched to "customer journey mapping" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $9.99 to $49.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Grade C

    GenAI for Customer Journey Mapping

    Offered by Coursera

    This course introduces you to the transformative power of Generative AI in customer journey mapping. Learn to leverage AI tools like ChatGPT to create dynamic, predictive customer journeys that adapt in real-time. By unc...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade B

    DeepSeek R1 for AI Marketing and Business Strategy

    Offered by SkillsBooster Academy

    Master AI-powered marketing strategy with DeepSeek R1 — and turn generative AI into your competitive edge. The marketing landscape is being redefined by artificial intelligence. Customers expect personalization. Campaign...

    $49.00
    listed price
  3. 3
    Coursera Certificate Grade B

    Microsoft Customer Journey Mapping 

    Offered by Microsoft

    Customer Journey Mapping teaches learners to design, automate, optimize, and analyze AI-powered customer journeys using Microsoft’s marketing technology stack. Designed for marketing managers, campaign specialists, and m...

    $49.00
    listed price
  4. 4
    Coursera MOOC / Non-credit Grade B

    Content & Social Media Marketing

    Offered by EDUCBA

    Build job-ready skills in digital marketing, social media strategy, content marketing, and CMS tools. Learn how to grow brand visibility, engage audiences, and manage social media campaigns with confidence. This Speciali...

    $49.00
    listed price
  5. 5
    Coursera Certificate Grade B

    Advanced AI-Driven Brand Strategy for Digital Growth & Scale

    Offered by Board Infinity

    This Specialization equips marketing professionals, brand strategists, and business leaders with the skills to design and optimize modern brand strategies using digital ecosystems and AI. Learners will analyse customer j...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade C

    Digital Marketing Essentials

    Offered by Madecraft

    Digital marketing now drives how organizations attract, convert, and retain customers, and this Specialization gives you the complete toolkit to do that work end-to-end. Across three courses, you'll build a digital marke...

    $49.00
    listed price
  7. 7
    Coursera MOOC / Non-credit Grade C

    Brand Strategy and Messaging

    Offered by Coursera

    Strong product marketing starts with clear positioning, consistent messaging, and a deep understanding of customer needs. In this course, learners will build the foundational communication skills required to create compe...

    $49.00
    listed price
  8. 8
    Coursera MOOC / Non-credit Grade C Lowest price here

    Enhance User Interface Design with Mood Boards in Miro

    Offered by Coursera

    By the end of this project, you will be able to create a mood board that can be leveraged to enhance user interface design. To do this, you will gain hands-on experience applying design thinking, user interface knowledge...

    $9.99
    listed price
  9. 9
    Coursera Certificate Grade C

    Create a services customer satisfaction process

    Offered by Coursera

    In this 1-hour long project-based course, you will learn how to map your customer interactions, align marketing and service opportunities, design a process for achieving and measuring customer satisfaction. Note: This co...

    $9.99
    listed price

Best Customer Journey Mapping Courses on Coursera compared

# Course Provider Offered by Price
1 GenAI for Customer Journey Mapping Coursera Coursera $49.00 View →
2 DeepSeek R1 for AI Marketing and Business Strategy Coursera SkillsBooster Academy $49.00 View →
3 Microsoft Customer Journey Mapping  Coursera Microsoft $49.00 View →
4 Content & Social Media Marketing Coursera EDUCBA $49.00 View →
5 Advanced AI-Driven Brand Strategy for Digital Growth & Scale Coursera Board Infinity $49.00 View →
6 Digital Marketing Essentials Coursera Madecraft $49.00 View →
7 Brand Strategy and Messaging Coursera Coursera $49.00 View →
8 Enhance User Interface Design with Mood Boards in Miro Coursera Coursera $9.99 View →
9 Create a services customer satisfaction process Coursera Coursera $9.99 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 9 priced courses on this page run from $9.99 to $49.00, with the middle of the range around $49.00 — a spread of $39.01. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 18 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

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