Marketing Management, Bachelor programme

The combination of theory, practice and recurring group work makes Marketing Management a programme that provides you with important experience for your future career. You study together with students from many different countries taught by a highly international faculty.

You will have the opportunity to spend one semester abroad and to develop a personal international network that can boost your career.

The Marketing Management Programme also includes an opportunity to apply for a double degree exchange with IQS Business School (Spain).

General entry requirements include high school diploma; with specific demand on mathematics, civic/social studies, and English proficiency. 
The number of places is limited and a selection is made based on high-school diploma GPA and letter of motivation.

(Special Selection: We reserve a limited number of extra seats within this bachelor programme for applicants who are considered particularly suited to the education and JIBS’ profile.

You need to complete 180 credit hours to successfully obtain this degree. Please check detail of study units at https://ju.se/mmbachelor

The combination of theory and practice, and recurring group work makes Marketing Management a programme that provides you with important experience for your future career.

The programme places special emphasis on the entrepreneurial aspect from the first semester. It also emphasizes the international aspect through the focus on contemporary international markets. All courses are taught in English and the fact that the programme is open to students from around the world reinforces the international aspect.

You can join one of the following careers:

• Marketing Manager
• International Marketing Director