Master of Science Marketing Practice

Our one year full time, or two year part-time Master of Science in Marketing Practice will build on the knowledge and skills learned at undergraduate level. It will provide crucial experience through an industry work placement and develop your strategic marketing instincts and creative abilities, enhancing your professional expertise and personal development.

With a focus on digital marketing and analytics, the in-depth knowledge and practical experience you’ll gain from the programme’s small class sizes and hands-on projects will empower you to take on a range of specialised roles in the marketing departments of major national and international companies.

Level 8 Honours Degree in Business or equivalent, second class honours (2.2). Applicants must have a minimum of 30 credits in marketing or marketing related modules. If you don't have honours degree but have relevant experience you may also eligible to apply via Recognition of Prior Learning (RPL)

You need to complete credit hours to successfully obtain this degree. Please check detail of study units at https://www.lyit.ie/CourseDetails/D401/LY_BMARK_M/MarketingPractice

Your increased responsibility can lead to key roles in international marketing and sales, customer relations, product development, brand promotion and strategic marketing.

You can join one of the following careers:

• Marketing Manager
• International Marketing Director