15 Best Marketing Automation Courses on Coursera
We compared 15 Marketing Automation courses currently listed on Coursera, priced from $9.99 to $49.00. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.
- Courses compared
- 15
- Price range
- $9.99 – $49.00
- Providers
- Coursera
- Last updated
- 30 Aug 2026
How these 15 courses were chosen
Every course below is a real, currently listed course from Coursera, matched to "marketing automation" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.
The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.
There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $9.99 to $49.00, as listed by the provider when we last updated the page.
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1
Marketing Automation, Analytics, and Brand Compliance
Offered by Coursera
You'll gain hands-on experience building automated email campaigns, analyzing marketing performance data, and maintaining brand consistency across digital channels. Through three integrated projects, you'll learn to conf...
$49.00listed price -
2
Notion for Beginners: Intro to AI Marketing Template Mastery
Offered by Coursera
Explore the power of AI in marketing with the ‘Notion for Beginners: Intro to AI Marketing Template Mastery' Guided Project. Designed for marketers, business owners, and digital marketing enthusiasts, this 1-hour project...
$9.99listed price -
3
Microsoft Customer Journey Mapping
Offered by Microsoft
Customer Journey Mapping teaches learners to design, automate, optimize, and analyze AI-powered customer journeys using Microsoft’s marketing technology stack. Designed for marketing managers, campaign specialists, and m...
$49.00listed price -
4
Content Strategy, CMS & Digital Marketing Tools
Offered by EDUCBA
Master content marketing strategies, CMS tools, audience engagement techniques, and digital marketing technologies to create impactful content campaigns and improve marketing performance. Learn how businesses use structu...
$49.00listed price -
5
2026 ClickBank To Recruit Affiliates To Sell Your Products
Offered by Alex Genadinik
Learn how to find many influencers and bloggers to resell your products for a commission by using ClickBank to: 1) Automatically recruit new affiliates. 2) Provide the technical infrastructure to help you create an affil...
$49.00listed price -
6
AI for Marketing
Offered by AI Business School
This specialization consists of three progressive courses designed to equip marketing professionals with AI literacy, practical training, hands-on skills, and the ability to create AI-powered apps, agentic workflows and...
$49.00listed price -
7
Generative AI for Marketing Execution
Offered by Coursera
Generative AI is not replacing marketers, it is separating those who use it strategically from those who do not. The difference shows up in content quality, campaign speed, and the ability to do more with the same resour...
$49.00listed price -
8
Automate Workflow Actions
Offered by Coursera
Marketing automation can save time, but only when it’s built and managed correctly. This course teaches you how to design workflows that behave as intended, deliver relevant experiences, and improve over time. You’ll sta...
$49.00listed price -
9
Applied Lifecycle Marketing
Offered by Coursera
Acquiring a customer is only the beginning. What happens next — how you segment, nurture, retain, and grow that relationship — determines your long-term revenue. Most marketing programs teach acquisition. This one teache...
$49.00listed price -
10
Content & Social Media Marketing
Offered by EDUCBA
Build job-ready skills in digital marketing, social media strategy, content marketing, and CMS tools. Learn how to grow brand visibility, engage audiences, and manage social media campaigns with confidence. This Speciali...
$49.00listed price -
11
Master AI for Digital Marketing & Content Creation
Offered by LearnKartS
Master the world’s most powerful AI assistant with ChatGPT Fundamentals & Prompt Engineering — a future-ready course that takes you from beginner to expert with clarity, confidence, and creativity. Start by understanding...
$49.00listed price -
12
ChatGPT for Business & Marketing Content
Offered by LearnKartS
Learn to produce clear, on-brand marketing at scale as a core professional capability with this ChatGPT for Business & Marketing Content course. This course transforms ChatGPT from a novelty into a strategic asset for bu...
$49.00listed price -
13
IA Aplicada al Marketing y Growth Digital
Offered by Universidad de Palermo
En un entorno donde los negocios digitales evolucionan constantemente, dominar el marketing digital, el e-commerce y la inteligencia artificial se volvió una ventaja competitiva clave. Este Programa especializado está di...
$49.00listed price -
14
Digital Marketing Channel Foundations
Offered by Coursera
Digital Marketing Channel Foundations is a practical program built for marketers and business professionals who want reliable, repeatable channel skills—not guesswork. Across short, focused courses, you’ll learn how to p...
$49.00listed price -
15
AI Branding: Insights, Creativity & Personalization
Offered by Board Infinity
Build practical skills to apply artificial intelligence in branding, personalization, and content creation with confidence. The AI-Driven Branding course helps you understand modern frameworks, tools, and strategies used...
$49.00listed price
Best Marketing Automation Courses on Coursera compared
Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.
What the prices here tell you
The 15 priced courses on this page run from $9.99 to $49.00, with the middle of the range around $49.00 — a spread of $39.01. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.
Who is behind these courses
These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick.
Before you enrol
Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 30 August 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.