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8 Best Google Tag Manager Courses on Coursera

We compared 8 Google Tag Manager courses currently listed on Coursera, priced from $49.00 to $49.00. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
8
Price range
$49.00 – $49.00
Providers
Coursera
Last updated
30 Aug 2026
How these 8 courses were chosen

Every course below is a real, currently listed course from Coursera, matched to "google tag manager" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $49.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Grade B Lowest price here

    Google Tag Manager : Advanced Tracking & Analytics

    Offered by LearnKartS

    In the fast-paced world of digital marketing, every click, scroll, and action is a weapon — and data is your secret advantage. With this Google Tag Manager Course, you will be a pro at the science of accurate tracking an...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade C

    Unlock GA4 Insights

    Offered by Coursera

    Unlock GA4 Insights: Custom Events & Campaign ROI is an intermediate course designed for marketers and analysts who want to move beyond surface-level metrics and measure what truly matters. Standard analytics can tell yo...

    $49.00
    listed price
  3. 3
    Coursera Certificate Grade B

    Web Analytics

    Offered by Edureka

    Web analytics is how modern teams measure, understand, and improve the performance of websites and digital products — and this Web Analytics Specialization teaches you the four tools that define the industry today. You l...

    $49.00
    listed price
  4. 4
    Coursera MOOC / Non-credit Grade B

    Google Analytics Course: Track, Analyze & Grow

    Offered by LearnKartS

    Have you ever wondered how top brands can pinpoint exactly what fuels their growth? The secret is to be a data master — and that’s precisely what this Google Analytics Course shows you how to do. This is not just another...

    $49.00
    listed price
  5. 5
    Coursera Certificate Grade C

    Brand Equity, Analytics & Marketing Intelligence

    Offered by Coursera

    Brand Equity, Analytics & Marketing Intelligence is a hands-on program for marketers and analysts who want to connect measurement to real business decisions. You’ll learn to read and interpret GA4 traffic, configure cust...

    $49.00
    listed price
  6. 6
    Coursera Certificate Grade B

    AI-Powered Marketing Analytics with Google Analytics 4 (GA4)

    Offered by Board Infinity

    This Specialization equips learners with the skills to measure, analyze, and optimize marketing performance using Google Analytics 4 (GA4) and AI-powered tools. You will learn to implement GA4 tracking with Google Tag Ma...

    $49.00
    listed price
  7. 7
    Coursera MOOC / Non-credit Grade B

    Build Your Marketing Insights Google Analytics Foundations

    Offered by Board Infinity

    This comprehensive foundation course builds practical fluency in Google Analytics 4 (GA4) for modern marketers. It goes beyond interface navigation to develop structured thinking around event-based measurement, implement...

    $49.00
    listed price
  8. 8
    Coursera MOOC / Non-credit Grade C

    Digital Marketing Essentials

    Offered by Madecraft

    Digital marketing now drives how organizations attract, convert, and retain customers, and this Specialization gives you the complete toolkit to do that work end-to-end. Across three courses, you'll build a digital marke...

    $49.00
    listed price

Best Google Tag Manager Courses on Coursera compared

# Course Provider Offered by Price
1 Google Tag Manager : Advanced Tracking & Analytics Coursera LearnKartS $49.00 View →
2 Unlock GA4 Insights Coursera Coursera $49.00 View →
3 Web Analytics Coursera Edureka $49.00 View →
4 Google Analytics Course: Track, Analyze & Grow Coursera LearnKartS $49.00 View →
5 Brand Equity, Analytics & Marketing Intelligence Coursera Coursera $49.00 View →
6 AI-Powered Marketing Analytics with Google Analytics 4 (GA4) Coursera Board Infinity $49.00 View →
7 Build Your Marketing Insights Google Analytics Foundations Coursera Board Infinity $49.00 View →
8 Digital Marketing Essentials Coursera Madecraft $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 8 priced courses on this page run from $49.00 to $49.00, with the middle of the range around $49.00 — a spread of $0.00. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 30 August 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

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