15 Best Customer Engagement Courses on Coursera
We compared 15 Customer Engagement courses currently listed on Coursera, priced from $49.00 to $200.00. 7 come from a named university or institution, including Duke University, Northwestern University and Emory University. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.
- Courses compared
- 15
- Price range
- $49.00 – $200.00
- Providers
- Coursera
- Last updated
- 5 Sep 2026
How these 15 courses were chosen
Every course below is a real, currently listed course from Coursera, matched to "customer engagement" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.
The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.
There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $200.00, as listed by the provider when we last updated the page.
-
1
Google Digital Customer Engagement
Offered by Google
Digital marketing is the key to attracting new customers and building long-term brand loyalty in today’s online economy. This Specialization from Google is designed for beginners who want to develop job-ready skills in c...
$49.00listed price -
2
Strategy and Innovation for Agile Organizations
Offered by Duke University
This course series is designed for mid-to-senior-level professionals, including managers, business leaders, product managers, and strategic professionals, who are driven to sharpen their strategic thinking and embrace in...
$49.00listed price -
3
Organizational Leadership Capstone
Offered by Northwestern University
The capstone project consists of a case study that must be addressed to complete the specialization. In the case study, you will be asked to assume the role of the incoming chief executive officer of a fictitious private...
$200.00listed price -
4
Generative AI in Marketing
Offered by Emory University
Discover the transformative potential of Generative AI in the marketing landscape. This course offers an introduction to generative AI and explores its unique capabilities in the context of marketing. Learn to create com...
$49.00listed price -
5
Marketing in the Age of AI
Offered by University of Maryland, College Park
In an era where artificial intelligence is revolutionizing the business landscape, "Marketing in the Age of AI" offers an immersive and forward-thinking approach to understanding and leveraging AI in marketing strategies...
$49.00listed price -
6
Digital Marketing: Audience, Campaigns, and Metrics
Offered by University of Illinois Urbana-Champaign
In this Specialization, you’ll learn how to plan, execute, and measure digital marketing campaigns in a connected, data-driven world. You’ll treat marketing as strategic communication—choosing channels that match your au...
$49.00listed price -
7
Mercadotecnia en un mundo digital
Offered by University of Illinois Urbana-Champaign
Este curso examina cómo las herramientas digitales, como Internet, los teléfonos inteligentes y la impresión 3D, están revolucionando el mundo de la mercadotecnia al cambiar las funciones y las prácticas de las empresas...
$79.00listed price -
8
Data Science for Marketing
Offered by University of Colorado System
This specialization is designed for marketing professionals aiming to harness the power of data science. Across four comprehensive courses, learners will learn about modern marketing data analytics, regression modeling,...
$49.00listed price -
9
Tactics, Ethics, and Future Trends in Social Media Marketing
Offered by Sage Publications
This course focuses on the tactical and ethical execution of social media marketing, emphasizing practical strategies that drive measurable outcomes. Learners explore influencer marketing, content creation, and brand adv...
$49.00listed price -
10
Building a Strong Business Foundation
Offered by Packt
Updated in May 2025. This course now features Coursera Coach! A smarter way to learn with interactive, real-time conversations that help you test your knowledge, challenge assumptions, and deepen your understanding as yo...
$49.00listed price -
11
Converting Users Into Brand Advocates And Champions
Offered by Alex Genadinik
Wouldn't it be nice if your customers loved your business so much that they would promote it? Of course, it would! And in this course, we'll explore just how to align your company or brand to create passionate customers...
$49.00listed price -
12
Email Marketer
Offered by Braze
Level up your email marketing strategy, deliverability, and optimization with Braze. Gain in-demand skills and get started building impactful campaigns, right away. Skills you’ll gain Email Marketing Strategy, Email Deli...
$49.00listed price -
13
AI in Real Estate
Offered by AI CERTs
Learn how to apply AI in real estate to improve pricing accuracy, make faster property decisions, and optimize investment performance. This AI in real estate course explains how artificial intelligence is used across pro...
$49.00listed price -
14
Foundations of Digital Marketing and E-commerce
Offered by Google
This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketi...
$49.00listed price -
15
Essential Marketing Frameworks
Offered by University of Washington
This course will give you an introduction to key marketing concepts and basic skills. You’ll learn how tools such as marketing frameworks can help you analyze the market and achieve business goals. As you dive into the p...
$49.00listed price
Best Customer Engagement Courses on Coursera compared
| # | Course | Provider | Offered by | Price | |
|---|---|---|---|---|---|
| 1 | Google Digital Customer Engagement | Coursera | $49.00 | View → | |
| 2 | Strategy and Innovation for Agile Organizations | Coursera | Duke University | $49.00 | View → |
| 3 | Organizational Leadership Capstone | Coursera | Northwestern University | $200.00 | View → |
| 4 | Generative AI in Marketing | Coursera | Emory University | $49.00 | View → |
| 5 | Marketing in the Age of AI | Coursera | University of Maryland, College Park | $49.00 | View → |
| 6 | Digital Marketing: Audience, Campaigns, and Metrics | Coursera | University of Illinois Urbana-Champaign | $49.00 | View → |
| 7 | Mercadotecnia en un mundo digital | Coursera | University of Illinois Urbana-Champaign | $79.00 | View → |
| 8 | Data Science for Marketing | Coursera | University of Colorado System | $49.00 | View → |
| 9 | Tactics, Ethics, and Future Trends in Social Media Marketing | Coursera | Sage Publications | $49.00 | View → |
| 10 | Building a Strong Business Foundation | Coursera | Packt | $49.00 | View → |
| 11 | Converting Users Into Brand Advocates And Champions | Coursera | Alex Genadinik | $49.00 | View → |
| 12 | Email Marketer | Coursera | Braze | $49.00 | View → |
| 13 | AI in Real Estate | Coursera | AI CERTs | $49.00 | View → |
| 14 | Foundations of Digital Marketing and E-commerce | Coursera | $49.00 | View → | |
| 15 | Essential Marketing Frameworks | Coursera | University of Washington | $49.00 | View → |
Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.
What the prices here tell you
The 15 priced courses on this page run from $49.00 to $200.00, with the middle of the range around $49.00 — a spread of $151.00. That is a wide gap for one subject. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.
Who is behind these courses
These courses come from Coursera. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick. 7 of these are produced by a named university or institution, including Duke University, Northwestern University and Emory University — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.
Before you enrol
Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 5 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.